& Other Stories Wants You to Stay in Your PJs this Valentine’s Day

 

As fashion continues to blur the line between day and evening wear, & Other Stories releases a curated capsule collection just in time for Valentine’s Day that does just that. The collection was inspired by dreams and the magic of sleep, named “Rêve Éveillé,” or “daydreaming” in French. The pieces capture the mood and mystery of a Parisian boudoir, transforming sleepwear into daywear in the most chic way possible.

The campaign for the capsule celebrates love and friendships, shot at Le Meurice hotel in Paris, hometown of one of & Other Stories’ design ateliers. The photos star musician and street-style favorite Patricia Manfield and her friend and manager Renata Di Pace, documenting their travels wearing chic and comfortable pajama-inspired day looks. 

“PJ-inspired pieces are easy to wear and the best way to look like you didn’t try too hard,” Manfield says. “The key is how you style it. Wear sleepwear with a great pair of sneakers, accessorise with a hat and a great coat and lots of jewellery. I loved doing this story because I got to spend quality time with Renata, one of my favorite people on earth. I consider us a girl-power-duo-team.” 

The capsule collection features 17 pieces, ranging from ready-to-wear to accessories. Prices vary from a $125 kimono jacket and a pair of $85 trousers to a pair of $95 slippers. Accessories like pom pom slippers, a turban, a dream journal and sleeping masks enhance the PJ inspiration—all done in a Parisian-inspired color palette, ranging from deep navy and burgundy to soft pink, creamy white, and golden mustard.